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Marketing Specialist

30+ days ago 2026/04/25
Full time · Entry level · 2+ Years of Experience
1-9 Employees · Accounting

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Job description

Blue iris Advanced technolodey is seeking a results-driven Marketing Specialist to plan and execute B2B marketing activities that support brand growth, lead generation, and market expansion across the Middle East and international markets.

The role focuses on technical products, solution-based marketing, and multi-channel campaigns targeting system integrators, distributors, consultants, and enterprise customers.

Skills

Strategic Marketing

  • Develop and execute marketing plans aligned with company sales and expansion goals
  • Support market entry strategies (MEA and international )

Digital Marketing

  • Manage and optimize Google Ads, LinkedIn Ads, and SEO
  • Analyze campaign performance (CTR, CPL, conversions) and improve ROI
  • Maintain website content (products, landing pages, technical pages)

Content & Branding

  • Create professional B2B content: brochures, presentations, datasheets, case studies
  • Coordinate Arabic and English marketing materials
  • Ensure consistent brand identity across all platforms

Lead Generation & Sales Support

  • Generate qualified leads for distributors, integrators, and direct sales
  • Support sales teams with presentations, proposal visuals, and marketing kits
  • Track leads through CRM or internal systems

Market & Competitor Analysis

  • Monitor competitors, pricing positioning, and market trends
  • Identify new opportunities

Events & Partnerships

  • Support exhibitions, roadshows, demos, and partner marketing activities
  • Coordinate marketing materials for tenders and approvals


Bachelor’s degree in Marketing, Business, or related field

2–5 years of experience in B2B marketing (technology, security, IT, or industrial sectors preferred)

Strong understanding of digital marketing tools (Google Ads, Analytics, SEO)

Excellent English communication skills

Ability to understand and market technical products clearly

Strong analytical and reporting skills

This job post has been translated by AI and may contain minor differences or errors.

Preferred candidate

Years of experience
2+ years
Degree
Bachelor's degree / higher diploma
Career level
Entry level
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