Social Media & Digital Marketing Specialist

About Us:

Heroz is a fast-growing Saudi startup with a mission to empower children through fun, educational, and character-building activities. Our mobile app connects parents and schools with trusted clubs, centers, and experiences across the Kingdom. We’re passionate about helping the next generation grow stronger, smarter, and more confident—and we’re building a brand that speaks to families with heart, energy, and purpose.

Job Overview:

We’re looking for a creative and strategic Social Media & Digital Marketing Specialist who will be the voice of Heroz across all digital platforms. This person will create engaging content, manage paid ads, and grow our online presence. They will also support basic SEO efforts and ensure all content reflects our brand values and mission.

Key Responsibilities:

• Content Creation:
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• Plan, write, and post engaging content (videos, graphics, captions) across social media platforms (Instagram, TikTok, X, etc.)
• Collaborate with the design team and video editors
• Develop content calendars and campaign themes
• Social Media Management:
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• Manage and grow Heroz’s social media channels
• Monitor trends and create relevant content
• Paid Ads & Campaigns:
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• Set up, monitor, and optimize paid campaigns on platforms like Meta Ads Manager, TikTok Ads, and Google Ads
• Track KPIs and report performance
• Basic SEO Support:
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• Optimize post captions, hashtags, and website content for visibility
• Collaborate with the web team to improve organic reach