Marketing Specialist

A leading  insurance company  is seeking a seasoned  Marketing Specialist to spearhead its commercial growth and lead its sales organization toward ambitious expansion goals.
This executive role demands a leader with sharp business acumen, deep understanding of the insurance market, and a proven record of building and managing high-performing sales teams.
The Head of Sales will be responsible for defining and executing strategic sales plans, optimizing performance across corporate and retail segments, and driving long-term client relationships that translate into sustainable revenue growth.
This is a pivotal role for a results-oriented professional ready to shape the future of the company’s market position and profitability.
Key Responsibilities Plan and execute comprehensive marketing plans to promote our products and services.
Develop engaging content for various marketing channels, including digital and print.
Analyze market trends and consumer behavior to inform marketing strategies.
Manage social media accounts, fostering community engagement and brand loyalty.
Collaborate with sales and product teams to ensure alignment on marketing initiatives.
Track and evaluate the effectiveness of marketing campaigns using analytics tools.
Assist in organizing promotional events and product launches.
Bachelor's degree in Marketing, Business, or a related field.
Experience in a marketing role, specifically in digital marketing.
Strong creativity and ability to generate innovative ideas.
Excellent communication and interpersonal skills.
Familiarity with marketing software and analytics tools.
Ability to work independently and as part of a team.
Strong organizational skills with attention to detail.