Sales Leadership:
o Develop and implement sales strategies to achieve regional targets.
o Monitor sales performance across stores, providing guidance and support.
o Driving sales and Align KPI with business Goals.
o Ensure region must deliver set target on a Monthly, Quarterly & Yearly basis.
o Frequent Weekly Store visit along with Weekly Rota and Area Manager Visit Report execution and effective sales drive.
o Monitoring and Update sales on Hourly and Daily basis.
o Sales Analysis and Feedback mechanism on business performance.
o Store impact report must be share on a weekly basis.
o Ensuring Sampling process are being followed across all stores as per the guided timings
o Ensuring Testers & Damages Process is followed 100% without fail.
· Team Management:
o Recruit, train, and mentor store management teams.
o Conduct regular performance reviews and set individual goals.
o Develop and implement department objectives, individual staff objectives along with KPIs and manage performance review and appraisal of subordinate staff based on these objectives by annually/quarterly.
o Schedule regular reviews (monthly, quarterly) to assess KPI performance.
o Use dashboards for visual representation and easy interpretation of data.
o Share KPI results with employees and involve them in discussions on performance improvement.
o Check on Staff Rotation and their individual performance.
o Staff Rotation based on performance (Including Shop Incharge).
o Specific Training on Selling Skills and Customer Service.
· Market Analysis:
o Analyze market trends and customer feedback to identify opportunities for growth.
o Adjust strategies based on competitive landscape and sales data.
o Stay abreast with competitor activities, new product launches, prevailing market trends and issues; analyze its impact towards the business in long run and devise strategies to counter any possible threat.
o Action Plan on customer feedback mechanism.
· Inventory and Merchandising:
o Ensure optimal inventory levels and effective visual merchandising by aligning with Area VM and VM Head – GCC
o Collaborate with stores on promotional events and launches.
o Ensure 100% adherence to the Inventory process, Stock Receiving, Inter Store Transfer & FIFO.
o 100% Process adherence to Damage and Shrinkage Policy.
o Manage new product launches, promotional campaign planning and product management to increase revenue, and improve brand visibility and availability of product in the market.
o Process Adherence to Product display guideline & New Product Launch.
o Collaborating with Regional Inventory team for Stock support.
· Administrative Duties:
o Responsible to conduct shop audit on monthly basis for respective region and report to RSM
o To ensure company policies, operational procedures and manuals are fully implemented.
o All communications from HQ to be taken seriously, and all company guidelines and policies to be religiously followed without any deviation of process.
· Relationship Building:
o Establish strong relationships with key clients and partners.
o Foster a culture of collaboration and communication among team members.
o Cost effective negotiation with Mall partners.