Area Sales Manager - Canada

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The Company

We build the machines that power industry. We are Hitachi Global Air Power, a leading global industrial compressed air manufacturer driving the innovations that keep the world moving.

From our headquarters in Michigan City, Indiana, our compressed air solutions power manufacturing operations all around the globe; from food and beverage to life-saving pharmaceuticals and cutting-edge semiconductor chips. Our portable compressors provide the air power to build roads and bridges, lay pipelines and aid in oil and gas mining and production.

We are a team of innovators, engineers, and quality experts with a shared vision to create the next generation of efficient, environment-forward compressed air solutions that meet the demands of today, while boldly contributing to a sustainable, circular economy. With more than 60 years of legacy and trusted performance through our brands - Hitachi, Sullair, and Champion (Australia), we are proud of our reputation for reliability, durability, and performance and groundbreaking engineering.

Join us in building a future where your work has an impact. At Hitachi Global Air Power, you’ll be part of a global network that’s shaping the future of industrial power.

Summary of the position:

The Area Sales Manager (ASM) is responsible for driving sales growth and exceeding annual revenue and territory objectives as part of Hitachi Global Air Power’s Sales Growth Strategy. This role involves generating new business with key customers and supporting distributor/channel partners through strategic collaboration and direct engagement. The ideal candidate will be self-driven, highly organized, and comfortable working remotely while frequently traveling across the assigned territory.

Territory: Atlantic and Central Canada Regions, including Manitoba and Saskatchewan

Key Responsibilities

• Develop and implement strategic sales and business plans to exceed assigned sales targets.
• Identify and pursue new customer opportunities through market research, CRM tracking, and in-person engagement.
• Support and manage distributor/channel partner relationships, driving performance and accountability toward regional goals.
• Conduct technical presentations and "Lunch & Learn" sessions for high-volume industrial end users.
• Leverage tools such as air audit programs and AirSuite to uncover and present customer-focused solutions.
• Maintain consistent communication with Sales and Product Management to align efforts and share insights.
• Deliver marketing programs, product updates, and promotional campaigns to end users and partners.
• Gather and report on competitive intelligence, market trends, and product feedback to internal stakeholders.
• Represent the company with professionalism across all customer interactions and within internal collaboration.

Minimum Requirements

• Bachelor’s degree (BA/BS) required or 4 years business diploma with relevant experience.
• 5–7 years of B2B sales leadership experience, including direct sales to industrial end users.
• Background in distribution or channel partner management and development.
• Strong written and verbal communication skills in English.
• Conversational French proficiency (reading, writing, and speaking); bilingualism is preferred.
• Must be authorized to work in Canada.

Preferred Qualifications & Skills

• Experience in the air compressor industry or related industrial equipment sales.
• Proven success in achieving sales targets and driving market growth.
• Strong presentation, negotiation, and consultative selling skills.
• Ability to analyze customer needs and deliver tailored solutions.
• Self-motivated, goal-oriented, and able to work independently with minimal supervision.
• Comfortable communicating across all organizational levels, both internally and externally.
• Proficiency in Microsoft Office Suite (Outlook, Excel, PowerPoint, Word).
• Experience with CRM systems such as Microsoft Dynamics or equivalent.
• Willingness and ability to travel 50–60% of the time, including overnight stays.

The successful candidate is responsible for complying with Hitachi Global Air Power Code of Ethics and related policies. In performing the job, the incumbent shall take all steps necessary to comply with our safety policies and requirements and must actively support the organization's efforts to meet and exceed its goals of creating and maintaining a safe workplace.

This job description is to serve as a guide. It is intended to be flexible and will continue to evolve over time with business needs and demands and may be updated periodically and at the Company's discretion.

Hitachi Global Air Power is an equal opportunity employer and will not discriminate based on race, religion, color, age, gender, sexual orientation, national origin, genetic information, veteran status, physical or mental disability, or other protected categories under applicable law, whether in recruitment, employment, promotion, transfer, compensation, or other conditions of employment.