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Senior Marketing Specialist

12 days ago 2025/07/25
Full time · Mid career
50-99 Employees

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Job description

Strategic Responsibilities:


1.⁠ ⁠Campaign Support and Execution

Assist in developing and executing marketing campaigns aligned with brand and business objectives.

Coordinate with internal teams and external partners to ensure seamless campaign delivery.

Manage implementation across digital, print, and social platforms.

Ensure campaigns are delivered on time and evaluated for impact.


2.⁠ ⁠Content Creation and Management

Create high-quality, engaging content for multiple channels (website, email, social media, brochures).

Collaborate with designers and copywriters to produce compelling marketing materials.

Ensure all content aligns with brand voice, tone, and visual identity.


3.⁠ ⁠Market Research and Data Analysis

Gather and analyze data on customer behavior, market trends, and competitor activities.

Prepare reports to inform strategic marketing decisions.

Provide insights to refine campaigns and discover new growth opportunities.


4.⁠ ⁠Social Media and Digital Marketing

Plan and manage content calendars for social media platforms.

Monitor audience engagement and manage digital advertising campaigns (e.g., Google Ads, Meta Ads).

Track digital performance metrics and optimize campaigns accordingly.


Operational Responsibilities:

1.⁠ ⁠Administrative and Coordination Support

Organize marketing resources, events, and promotional logistics.

Maintain marketing asset libraries and assist with budgeting and expense tracking.


2.⁠ ⁠Event Planning and Execution

Support in organizing marketing events, exhibitions, and promotions.

Coordinate logistics, prepare event materials, and manage vendor relationships.

Collect feedback and analyze post-event performance.


3.⁠ ⁠Reporting and Performance Tracking

Track KPIs for all marketing activities.

Generate reports and dashboards for leadership review.

Provide data-driven recommendations for continuous improvement.

Preferred candidate

Residence location
United Arab Emirates
Nationality
All Arab Countries
Gender
Male
Career level
Mid career

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