Marketing Manager (Electronics and AV Ecosystem)

Reports To: General Manager About the Client A leading distributor and solutions provider in the professional electronics and AV ecosystem, serving both B2B and B2C markets.
The company specializes in high-end audio-visual equipment, photography and videography gear, and consumer technology products.
They offer end-to-end solutions including distribution, retail, e-commerce, and technical support services across the region.
With a strong presence in major industry events and retail channels, they are positioned as a premium and trusted brand partner.
Role Overview We are looking for a hands-on Marketing Manager to drive brand visibility, lead generation, and revenue growth through integrated marketing strategies across digital and offline channels.
Key Responsibilities Marketing Strategy & Planning Develop and execute annual marketing strategy aligned with revenue goals Manage budgets and optimize ROI across campaigns Build quarterly marketing calendars (CABSAT, GITEX, Ramadan, etc.
) Conduct market research and competitor analysis Lead go-to-market strategies for product launches Digital Marketing & E-Commerce Manage SEO, SEM, social media, email, and content marketing Optimize e-commerce platforms (website, Amazon, Noon) Run paid campaigns (Google Ads, Meta, TikTok) with KPI tracking Implement CRM strategies for retention and LTV Track analytics and performance metrics Brand & Communications Maintain brand identity and messaging Manage partner brand collaborations Oversee marketing collateral (catalogs, videos, presentations) Drive PR and media outreach Position brand at industry events Events & Activations Lead trade show participation (CABSAT, GITEX, BroadcastAsia) Execute in-store activations and product demos Align with sales for lead generation Manage logistics, budgets, and ROI Team Leadership Lead and mentor marketing team (3–5 members) Set KPIs and reporting cadence Collaborate cross-functionally (Sales, Product, Ops) Manage agencies and vendors Analytics & Reporting Build dashboards and track ROI Deliver weekly/monthly reports Optimize campaigns using data insights Salary: AED 15,000 + Performance Incentives + Other Benefits Requirements 5+ years marketing experience (3+ years leadership) Industry: Electronics / AV / Consumer Tech / Photo-Video Strong digital marketing expertise (SEO, SEM, Ads, CRM) E-commerce: Amazon, Noon, Shopify/WooCommerce Tools: Google Analytics, CRM platforms, Meta Suite Creative tools: Adobe / Canva / Video editing Bachelor’s (MBA preferred) Fluent English (Arabic advantage) Strong UAE market understanding Preferred Profile Execution-driven, not just strategy Multi-channel marketing experience Strong project management Trade show & event exposure Commercial mindset with revenue focus