Lead Management Coordinator (Event Industry)

The Lead Management Coordinato r plays a critical role in driving business growth within the exhibitions and events industry by managing lead generation, client outreach, CRM coordination, and bid/portal administration.
This role supports sales and business development teams by ensuring a strong pipeline of qualified prospects, effective client engagement, and timely submission of proposals and tenders.
Lead Generation & Prospecting Identify and qualify potential leads through online research, industry directories, event databases, and social platforms.
Generate new business opportunities via cold calling, email outreach, and follow‑up campaigns.
Maintain a steady pipeline of prospects aligned with target industries and event segments.
Track lead sources and performance to optimize future lead‑gen strategies.
Cold Calling & Client Outreach Conduct structured cold calls to introduce company services and upcoming exhibitions.
Engage decision‑makers to understand their requirements and assess fit for participation.
Maintain professional communication to nurture early‑stage leads.
Business Development Support Assist the sales team in converting qualified leads into active opportunities.
Monitor competitor activities and market trends to identify new business avenues.
Support revenue‑growth initiatives by coordinating with internal teams.
Show Marketing & Event Promotion Promote upcoming exhibitions and events to targeted industries and potential exhibitors.
Coordinate marketing outreach through email campaigns, telemarketing, and digital channels.
Manage inquiries related to stand design and construction, pricing, and event details.
Project Bid Submission Prepare and submit RFPs, RFQs, and tender documents for events and exhibition projects.
Ensure all bid documents meet client specifications and submission deadlines.
Vendor Registration & Compliance Complete vendor registration processes for government, corporate, and event portals.
Upload required documents such as trade licenses, certifications, and financials.
Maintain updated vendor profiles across multiple procurement platforms.
Ensure compliance with client procurement policies and portal requirements.
Client Liaison & Relationship Management Serve as the primary point of contact for lead‑stage and early‑engagement clients.
Provide timely responses to inquiries, quotations, and project updates.
Maintain strong relationships to encourage repeat participation and referrals.
CRM Management Maintain accurate and updated records of leads, opportunities, and client interactions.
Track lead progress through the sales funnel and flag follow‑up requirements.
Generate CRM reports for management review Portal & Database Management Manage multiple industry portals, procurement systems, and event platforms.
Upload project details, proposals, and compliance documents as required.
Monitor portal notifications for new tenders, opportunities, and updates.