Job description
The Marketing Manager is responsible for developing and executing marketing strategies that drive brand awareness and customer engagement in the Dammam region. This role requires a strategic thinker with a strong understanding of market trends and consumer behavior. The ideal candidate will lead a team of marketing professionals, ensuring that all marketing initiatives align with the company’s overall objectives. The Marketing Manager will also collaborate with cross-functional teams to optimize product positioning and enhance the customer experience.
Responsibilities:
- Develop and implement comprehensive marketing strategies to increase brand visibility.
- Conduct market research to identify trends and opportunities for growth.
- Manage and mentor the marketing team to achieve departmental goals.
- Oversee the creation of marketing materials, including digital content and print collateral.
- Analyze campaign performance metrics and adjust strategies accordingly.
- Collaborate with sales teams to align marketing efforts with sales objectives.
- Manage the marketing budget and ensure effective allocation of resources.
- Build and maintain relationships with external vendors and partners.
- Organize and participate in promotional events and trade shows.
- Stay updated on industry developments and competitor activities.
Preferred Candidate:
- Experience should be in Manufacturing Industry.
- Strong analytical and problem-solving skills.
- Excellent communication and interpersonal abilities.
- Creative mindset with a passion for innovative marketing solutions.
- Ability to work collaboratively in a fast-paced environment.
- Strong leadership skills with a focus on team development.
- Proficiency in digital marketing tools and platforms.
- Experience in budget management and resource allocation.
- Knowledge of the local market and cultural nuances.
- Ability to adapt strategies based on market feedback.