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Copy Writer

10 days ago 2026/06/21 Expires in 15 days
Full time · 5+ Years of Experience
1-9 Employees · Accounting

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Job description

Key Responsibilities

1) Brand Storytelling & Content Development

  • Develop and deliver high-quality written content aligned with the luxury brand tone and positioning
  • Craft compelling narratives for campaigns, editorials, and brand storytelling initiatives
  • Translate brand values into sophisticated, aspirational messaging
  • Ensure all written communication reflects exclusivity, elegance, and refinement

2) Digital & Campaign Content

  • Write content for digital platforms, including websites, social media, email campaigns, and advertisements
  • Collaborate with marketing and creative teams to develop integrated campaign messaging
  • Adapt tone and messaging for different platforms while maintaining brand consistency
  • Support campaign ideation with strong creative copy concepts

3) Premium Marketing Collateral

  • Develop content for brochures, catalogues, invitations, presentations, and branded materials
  • Ensure messaging aligns with high-end visual execution and luxury standards
  • Work closely with designers and production teams to deliver polished outputs

4) Product & Editorial Writing

  • Create refined product descriptions aligned with luxury positioning
  • Produce editorial-style content for brand storytelling, lookbooks, and publications
  • Maintain a balance between commercial messaging and aspirational storytelling

5) Brand Voice & Consistency

  • Define and maintain a consistent tone of voice across all communication channels
  • Ensure accuracy, clarity, and alignment with brand guidelines
  • Uphold a highly detail-oriented approach to language, grammar, and presentation

6) Market Awareness & Content Trends

  • Stay updated on luxury industry trends, competitor communication styles, and consumer preferences
  • Benchmark content against global luxury standards
  • Identify opportunities to enhance brand perception through content innovation


This job post has been translated by AI and may contain minor differences or errors.

Preferred candidate

Years of experience
5+ years
Degree
Bachelor's degree / higher diploma

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