Social Media Executive

Job Description:

We are looking for a skilled and enthusiastic Social Media Executive to support the development and execution of social media content and campaigns across multiple platforms. In this role, you will assist in creating monthly content calendars, coordinating with creative teams, managing day-to-day publishing, and monitoring performance. You will play a key part in ensuring engaging, on-brand content delivery while learning and contributing to strategy, insights, and optimization.

This role is ideal for someone who is creative, detail-oriented, and passionate about social media trends, content formats, and platform best practices.

Key Responsibilities

· Assist in developing and executing social media content plans aligned with brand guidelines and campaign objectives.

· Support in creating monthly content calendars, ensuring all content follows platform best practices.

· Coordinate with creative teams to gather required assets and ensure timely delivery of posts.

· Manage day-to-day publishing across social media channels, ensuring accuracy, consistency, and quality.

· Conduct basic research on trends, competitor activity, and platform updates to support strategy refinement.

· Assist in drafting social briefs for creative teams, ensuring clarity and alignment with campaign needs.

· Review content and provide initial quality checks before publishing.

· Monitor real-time engagement (comments, messages, tags) and escalate key insights or opportunities.

· Track performance metrics across platforms and prepare periodic reports with initial observations.

· Support senior team members in preparing presentations, pitch materials, and social-first campaign recommendations.

· Help identify areas for content improvement and assist in implementing optimizations.

· Ensure all social content remains consistent with brand tone, visual identity, and platform-specific trends.

Qualifications & Skills

· Bachelor’s degree in Marketing, Communications, Digital Media, or a related field.

· 1–3 years of experience in social media execution or content management, ideally in an agency or fast-paced environment.

· Solid understanding of major social media platforms (Meta, TikTok, X, LinkedIn, YouTube, Snapchat, etc.).

· Basic knowledge of social media performance metrics and content best practices.

· Familiarity with social media management and analytics tools (e.g., Meta Business Suite, Hootsuite, Sprout, or similar).

· Strong communication and coordination skills.

· Creative mindset with strong attention to detail and a proactive approach to problem-solving.

· Ability to multitask, work under tight deadlines, and collaborate effectively with cross-functional teams.

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