PG India - Director - Strategy

Company description About Publicismedia Publicismedia, a part of the PublicisGroupe, is a full service Media agency. We have been providing quality Digital & Media Mandates across industries & clients in the field of Search Engine Marketing, Social Media Marketing, Online Reputation Management services , Media Mandates I TV, Print, Radio Out of Home across the globe. With the help of our experience, constant research in technologies that drive the internet today and an eye for perfection, we ensure you have maximum visibility online and help you seamlessly integrate internet marketing into the overall marketing strategy of your organization. The fact that we offer almost all services that fall under the umbrella term gives us a holistic view of what helps businesses online & offline. We have evolved our strategies over time and we understand that that generating meaningful sales leads from the internet, mobile, TV, Print, Radio, Out of Home , involves seamless interworking of various avenues of marketing. This integrated approach marketing helps our clients business ranking higher, generate more sales by advertising on popular platforms Overview Job Responsibility: Working on the development of strategic relationship and media approaches that meet client objectives and drive measurable results. Optimizes existing campaign, sets up process & KPI’s for client deliverables Works with Clients end leadership to 'connect the dots' around business and consumer insights, and articulates concepts and solutions in a clear and compelling way Focuses on Delivery, retention and consistent growth of key accounts. Manage strategic senior-level relationships for our largest clients and helping to guide them with knowledge and solutions appropriate to their businesses, industries and trends. Lead and participate in in new business development opportunities for the agency. Account Mining, Delivery management, client management, people management, revenue and cost management to ensure the delivery process is profitable as well quality led. Lead and drive campaigns, and an account growth with lateral services addition, which add to the revenue acquisition process across Digital, content, Development & technology and activation programs. Keep abreast of developments within the client’s industry and marketing landscape. Lead and drive campaigns, and an account growth with lateral services addition, which add to the revenue acquisition process Competencies & SKills: Excellent presentation skills Team player with the ability to play different roles within the team Deep knowledge of metrics-driven campaigns and marketing programs Able to present work and lead client conversations A positive force regardless of the situation Resilience to manage a large portfolio Process driven and SLA oriented