Manager - Biddable

Job Description:

Dentsu International comprises of five leadership brands - Carat, Dentsu Creative, dentsu X, iProspect, and Merkle, each supported by its specialist divisions and scaled services. With best-in-class services and solutions in Media, Customer Experience Management (CXM), and Creative, dentsu international operates in over 145 markets worldwide with more than 66,000 dedicated specialists.

Part of dentsu International, dentsu India helps some of the biggest & most interesting brands who are our clients everyday to win, keep and grow their best customers and achieve meaningful progress for their businesses. With best-in-class services and solutions in Media, CXM (Customer Experience Management) and Creative, Dentsu India is the 2nd biggest Advertising agency network in India while the dentsu international is the 5th largest in the world.

Role Summary:

Designation: Manager- Biddable

Job Location: Gurugram

Experience: 4+ years of media agency experience in biddable media (Search, Social, Programmatic).

About the Role

The Manager – Biddable is responsible for end-to-end planning, activation, and optimization of biddable media campaigns across platforms such as Google, Meta, YouTube, Amazon, and programmatic environments. This role supports senior leaders by ensuring smooth campaign execution, adherence to best practices, and strong client satisfaction. The ideal candidate should possess a solid understanding of performance marketing, platform capabilities, and the digital landscape.

Key Responsibilities

• Manage the day-to-day planning, execution, and optimization of biddable campaigns across search, social, and programmatic platforms.

  
  
  

• Own campaign setups, pacing, troubleshooting, and optimization to deliver against performance KPIs.

  
  
  

• Build and nurture strong relationships with media platform partners to leverage opportunities, betas, and insights for client growth.

  
  
  

• Work collaboratively with strategy, analytics, ad ops, and creative teams to ensure campaigns go live on time and run error-free, maintaining SLA compliance.

  
  
  

• Utilize knowledge of performance levers and trading strategies to guide investments toward the most effective platforms and partners.

  
  
  

• Monitor campaign performance, create dashboards, and share actionable insights and recommendations with internal teams and clients.

  
  
  

• Ensure proper tracking implementation, data accuracy, and platform hygiene at all times.

  
  
  

• Conduct regular competitor analysis and stay updated with industry trends, new tools, and platform updates.

  
  
  

• Provide guidance and support to junior team members while helping maintain operational excellence across the team.

  
  
  

Required Skills & Qualifications

• Bachelor’s degree in Marketing, Advertising, Business, or a related field.

  
  
  

• 4+ years of hands-on experience in biddable media (Search, Social, Programmatic).

  
  
  

• Proficiency with platforms such as Google Ads, Meta Ads Manager, DV360, YouTube, Amazon Ads, SA360, or similar.

  
  
  

• Strong analytical skills with the ability to interpret data and optimize campaigns effectively.

  
  
  

• High attention to detail with strong project management and multitasking abilities.

  
  
  

• Strong communication and client-servicing skills.

  
  
  

• Experience working with large-scale performance campaigns is preferred.

  
  
  

• Ability to work in a fast-paced and data-driven environment.

  
  
  

To apply, please share your updated CV by filling out the complete Job Application Questionnaire while applying online, or by emailing the details listed below to sonam.malik@dentsu.com (this helps us process your application faster):

Email subject: Ref: Manager - Biddable Media role with Dentsu, Gurugram

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