Job description
This role is for one of the Weekday's clients Salary range: Rs 300000 - Rs 800000 (ie INR 3 - 8 LPA) Min Experience: 1 years Location: Bengaluru JobType: full-time We are looking for a dynamic and data-driven Growth & Marketing Executive to accelerate customer acquisition, brand visibility, and revenue growth.
This role is ideal for someone who thrives in fast-paced environments, enjoys experimenting with new marketing strategies, and has a strong understanding of digital ecosystems.
You will play a key role in driving scalable growth initiatives across multiple channels, with a focus on performance, creativity, and measurable outcomes.
Key Responsibilities: Plan and execute growth marketing strategies aimed at increasing user acquisition, engagement, and retention.
Design and manage campaigns across digital platforms including social media, email, SEO, and paid advertising.
Identify and experiment with innovative and viral marketing techniques to maximize reach and brand recall.
Analyze campaign performance using analytics tools and optimize based on data-driven insights.
Collaborate with content, design, and sales teams to ensure consistent messaging and effective campaign delivery.
Support B2B marketing initiatives including lead generation, account-based marketing, and partnership campaigns.
Manage and grow the company’s social media presence across platforms such as LinkedIn, Instagram, and Twitter/X.
Conduct market research to identify trends, competitor strategies, and customer preferences.
Optimize conversion funnels and improve customer journey across touchpoints.
Continuously test new growth channels and marketing technologies to scale performance.
Required Skills & Qualifications: 1–3 years of experience in growth marketing, digital marketing, or related roles.
Strong understanding of marketing fundamentals and customer acquisition strategies.
Hands-on experience with digital marketing tools such as Google Analytics, Meta Ads, Google Ads, or similar platforms.
Ability to interpret data, generate insights, and make data-backed decisions.
Excellent communication and collaboration skills.
Creative mindset with a passion for experimentation and innovation.
Basic knowledge of SEO, content marketing, and email marketing.
Good to Have Skills: Experience with viral marketing campaigns and growth hacking techniques.
Exposure to B2B marketing , including lead nurturing and sales funnel optimization.
Strong expertise in social media marketing , including content planning, engagement strategies, and analytics.
Familiarity with marketing automation tools and CRM platforms.
Understanding of brand positioning and storytelling.
What We Offer: Opportunity to work in a high-growth, collaborative environment.
Hands-on exposure to end-to-end marketing strategies.
Freedom to experiment, innovate, and implement your ideas.
Career growth opportunities with increasing ownership and responsibility.
This job post has been translated by AI and may contain minor differences or errors.
