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Job description

About WPP Media


WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 


WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.


For more information, visit wppmedia.com.



 


About WPP Media  


WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.  


WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com  


At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:  


  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity.  
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.  
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.  

  


About Wavemaker : A Leading WPP Media Brand,  


Wavemaker:  


Wavemaker positively provokes growth for clients by reshaping consumer decision-making and experiences through media, content, and technology. Our name is both our mission and our method. We do our best work for brave brands and people who relish being challenged to go further and faster, together.  


-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollar in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&P is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.  


 


3 best things about the job: 


  1. Opportunity to work on the largest FMCG client in the region 
  2. Lead strategic thinking and integrated solutions for your set of brands 
  3. Spearhead innovations and disruptive ideas 

Role Summary and Impact  


We are currently looking for a Senior Director who will lead the development of Digital media strategies and oversee high-level client engagements. The candidate will be responsible for driving strategic initiatives, mentoring teams, and ensuring seamless collaboration across all Strategic Units to deliver impactful media solutions and maintain smooth functioning of processes.


  


Core responsibilities:


  • In-depth understanding of category and client business, forecasting future trend
  • Leading integrated strategy for AOPs 
  • Overseeing BAU operations, including planning & activation with direct reporting team and support functions 
  • Establish strong client relationship & manage stakeholders from brand & media at the client’s end 
  • Challenge briefs and constantly evolve our strategies to ensure we hit client KPIs and constantly take campaigns to the next level 
  • Being the key custodian of your set of brands, understanding client challenges and provide solutions 
  • Understanding of various agency functions and ancillary capabilities to provide holistic value to client 
  • Future planning, forecasting workloads and team management 
  • Team upskilling & succession planning

 


        The Candidate:  


  • 12+ years of experience in media strategy, planning, execution & team management 
  • Comfortable making & presenting annual, quarterly media strategy & plans. 
  • Experience in integrating first party data into media strategies 
  • Working knowledge of all tools – TGI, BARC, MAP, IRS. Knowledge of digital tools (COMSCORE, Similarweb, Google trends, etc) would be a plus 
  • Go getter attitude, understanding of data & analytics, communication skills, good logical reasoning, attention to detail, integrity, empathy & dare to challenge status quo

 


Life at WPP Media & Benefits  


Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.   


WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.  
  
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.  


Please read our Privacy Notice (https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.  


While we appreciate all applications received, only those candidates selected for an interview will be contacted.   


 


Please read our Privacy Notice for more information on how we process the information you provide. 



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