Associate Manager - Account Management

The purpose of this role is to assist the team in their day to day duties and coordination of campaigns and initiatives

Job Description:

Key responsibilities:

• Act as client’s constructive point of contact for digital management matters
  ➢ Suggest, design and effectively implement set digital strategies, projects to increase ROI for assigned brands basis their specific requirements
  ➢ Act as a gatekeeper for content posted to all channels; review and edit posts to ensure accuracy and adherence to brand voice and standards; curate, manage all published content
  ➢ Proactively collaborate with respective internal teams to conceptualise and execute the project & campaign requirements on routine basis thereby nourishing internal teams’ partnership
  ➢ Set and monitor KPI’s measuring the impact of digital media strategies, and analyze, review, and report on effectiveness of campaigns
  ➢ Proactively guide teams’ response and reaction to the changes within online media networks viz. changes in functionality, methods of engagement, addition of new features and more
  ➢ Monitor and oversee social media buzz reporting and communication; manage social listening vendor(s), and solutions for premium social media reporting
  ➢ Effectively utilizing media & respective online tools thus aiding the brand strategy
  ➢ Planning & presenting Monthly, Quarterly & Bi-Annual Campaign plans for the brand
  ➢ Ensure that campaign deliverables meet requirements and exceeds expectations
  ➢ Maintain frequent contact with clients thereby fostering a strong, long-term relationship
  ➢ Address respective client queries timely and effectively
  ➢ Identify new opportunities, manage existing clients and help in business growth
  ➢ Attend & oversee coverage during on-ground events & workshops as deemed necessary
  ➢ Liaison with third party vendors, influencers, partner firms on behalf of the brand for campaigns & projects
  ➢ Effectively overcome and manage critical challenges with passion and precision
  ➢ Make efficient use of new trends in digital industry for regular research and to devise implementation of related studies & techniques in routine
  ➢ Be actively involved in SEO/Tech/Media/ORM/Research/Ecommencify efforts with the support team(s)
  ➢ Effectively manage, guide & train the immediate team of Digital Media Executive(s) & Sr. Digital Media Executive(s)

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