How to Write a Copywriter CV That Gets You Hired

Your words might sell products, build brands, or drive conversions — but if your CV isn’t compelling, you won’t get far. In a region where content creation and digital marketing are booming, a strong copywriter CV is your ticket to exciting opportunities.

Whether you're applying to agencies, tech startups, e-commerce giants, or government projects, your CV should not just inform — it should persuade. In this guide, we’ll show you exactly how to structure your CV, what hiring managers in the GCC expect, and how to showcase your writing portfolio effectively.

What Makes a Strong Copywriter CV?

A great copywriter CV balances creativity with clarity. It shows you can:

• Write with impact

• Tailor messages to audiences

• Work across formats (web, print, email, social)

• Collaborate with design, SEO, and marketing teams

• Deliver results (e.g., increased conversions or engagement)

Sections Your Copywriter CV Should Include

1. Contact Information

Include your full name, phone number, professional email, and location. If you freelance, note your availability.

Example:
Sarah Al Hammadi
Copywriter | Dubai, UAE
sarah.h@email.com | +971 5X XXX XXXX

2. Personal Summary

Write a short paragraph (3–4 lines) introducing yourself, your writing focus, and your value.

Example:
“Creative bilingual copywriter with 5+ years of experience in digital marketing and brand storytelling. Skilled in crafting compelling content for e-commerce, hospitality, and lifestyle brands. Seeking to join a dynamic team driving audience engagement in the GCC.”

3. Key Skills

Highlight both technical writing skills and soft skills that matter in marketing.

Writing & Content Skills:

• SEO copywriting

• Blog and article writing

• Email marketing

• Social media captions

• UX/UI microcopy

• Tagline and slogan development

Soft Skills:

• Creativity

• Adaptability

• Time management

• Collaboration

• Research and fact-checking

4. Work Experience

List your most recent roles first. Emphasize your writing impact, not just your tasks.

Example:
Senior Copywriter | CreativeHouse Agency | Riyadh
Jan 2022 – Present

• Wrote and edited copy for 15+ major campaigns across fashion, fintech, and F&B clients

• Increased click-through rates by 27% through A/B tested landing page copy

• Collaborated with designers and account managers to ensure brand voice consistency

• Trained two junior writers on copywriting best practices

5. Education

Include your degree, university, and graduation date.

Example:
BA in English Literature
American University of Sharjah
Graduated: 2019

6. Portfolio Section

Unlike many roles, copywriting requires proof of work. Add a link to your writing samples — preferably hosted on a personal website or online portfolio.

Example format:
Portfolio: www.sarahcopywrites.com
Samples include:

• Website copy for luxury hotel chain

• Email campaign for e-commerce brand

• Social media content calendar for a government tourism board

7. Certifications (Optional)

If you’ve taken writing, SEO, or content marketing courses, include them here.

Example:

• Google Digital Marketing Fundamentals

• HubSpot Content Marketing Certificate

• Coursera: Writing for the Web

8. Languages

Language skills matter in the GCC. List all relevant languages and your fluency.

Example:

• Arabic: Native

• English: Fluent

• French: Conversational

CV Tips for Copywriters in the GCC

• Show don’t tell. Avoid writing “great communicator.” Prove it by writing a clear, punchy CV.

• Tailor your CV to the company’s tone — creative for agencies, more formal for corporates.

• Use action verbs like wrote, created, led, optimized.

• Quantify results when possible (CTR, conversion rate, engagement, leads generated).

• Keep design clean — use white space, bold headings, and no clutter.

Common Mistakes to Avoid

• No writing portfolio or broken links

• Listing every writing task without impact

• Typos in a writer’s CV — automatic rejection

• Overdesigning your CV (keep creativity in your portfolio)

What Employers Look for in a Copywriter

In the GCC job market, employers often prioritize:

• Strong bilingual writing ability (Arabic and English)

• Understanding of regional audiences and trends

• Proven experience in brand storytelling

• SEO knowledge and digital channel familiarity

• Writing under pressure and tight deadlines

Time to Apply

Once your copywriter CV is polished and your portfolio link is live, it’s time to apply. Whether you’re looking for full-time roles or freelance gigs in Dubai, Riyadh, or beyond — thousands of employers are hiring now.

Start your search today on Bayt.com