When it comes to job applications in the Gulf region, first impressions really do matter—and few things shape that impression like your cover letter.
While there’s plenty of advice out there on what to include, today we’re flipping the script. Some phrases might sound polite or even professional at first glance—but in reality, they’re working against you.
Here are the most common sentences that recruiters in the UAE, Saudi Arabia, Qatar, and across the GCC are tired of seeing in cover letters—and what to write instead.
This opening line is everywhere—and that’s exactly the problem.
Generic and forgettable
Wastes valuable space without adding value
Signals that you may be using a template
“As a bilingual marketing professional with 5+ years of experience in the GCC, I’m excited about the opportunity to contribute to your team.”
Start strong by leading with your unique value—not the job title.
This sounds good... until you realize every candidate says it.
Overused to the point of meaninglessness
Offers no proof or context
Doesn’t differentiate you from other applicants
“In my previous role at a logistics firm in Riyadh, I helped reduce delivery errors by 27% through a new tracking system—despite having no prior logistics experience.”
Always show, don’t tell. Prove that you’re adaptable or collaborative with specific results.
In 2025, this line feels dated and unnecessary—especially when applying on platforms like Bayt.com, where attaching a CV is a given.
Takes up space without adding value
Sounds like a formal letter from the 1990s
Distracts from your main message
“I’d love the opportunity to further discuss how my skills in operations and team leadership could support your regional expansion.”
Use your closing to show initiative, not state the obvious.
Even if you truly believe this, it can come off as presumptuous—especially if you haven’t backed it up with evidence.
Can sound arrogant without supporting details
Too definitive in tone
Ignores the recruiter’s role in making that judgment
“This role strongly aligns with my background in F&B operations and customer experience, particularly in fast-paced environments like Dubai.”
Be confident, but let the recruiter connect the dots based on what you show them.
This one is a red flag.
Feels impersonal and lazy
Shows you didn’t research the company or hiring team
Creates distance instead of connection
Use the hiring manager’s name if known
Or try: “Dear [Department] Hiring Team”
Even “Dear [Company Name] Recruitment Team” works better
Taking a few minutes to personalize your greeting shows effort—and it matters in the GCC’s relationship-driven job market.
This is an emotional appeal, not a professional pitch.
Shifts focus from value to need
May sound desperate, even if unintentionally
Doesn’t explain why you’re right for the role
“This role offers the chance to apply my background in customer service and fluency in Arabic to support your expansion into the Saudi market.”
Keep the focus on what you offer, not what you want.
Aside from phrases, here are a few other red flags in cover letters:
Copy-pasting your CV into the letter
Sending the same letter to every job
Writing more than one page
Using AI tools without editing (Yes, recruiters can tell)
Many employers in the UAE, Saudi Arabia, Qatar, and beyond still expect a professional, personalized cover letter. It’s your chance to stand out—but only if it’s well-written.
Use this checklist before submitting:
✅ Is it tailored to the job and company?
✅ Does it highlight your top 1–2 achievements?
✅ Does it sound like you—not a generic template?
✅ Is it no more than 3–4 paragraphs?
Bayt.com can help you take control of your career:
Discover new job opportunities in Dubai, Riyadh, Doha, and beyond
Get noticed with job alerts and custom application tips
Match with employers who value your specific experience
Start rewriting your cover letter—and your future—on Bayt.com.