Expansion Manager

​​WHAT YOU’LL DO

As an Expansion Manager, you will drive the expansion and portfolio strategy across the Sales Market, ensuring strong commercial, operational and technical execution in line with brand and global direction. You will shape how and where we grow by steering the store portfolio, leading expansion projects end‑to‑end, and creating the conditions for teams to perform and collaborate effectively. In this role, you will be responsible for the Sales Market Türkiye, consisting of Türkiye, Kazakhstan and Georgia.

You will:

• Create and drive the Sales Market expansion and portfolio management plan in line with Brand Plans and global strategy
• Set investment frames, sustainability targets and commercial priorities to drive sales productivity, profitability and cost control
• Review and steer CAPEX allocation across the local project portfolio, suggesting adjustments when needed
• Secure a strong vision for the retail space, putting the customer at the center of expansion decisions
• Provide commercial input to portfolio strategy through catchment area and market analysis
• Secure strategic alignment and project management of Key Cities within the Sales Market
• Co‑lead Expansion audits and ensure projects are executed in line with company standards, governance and compliance
• Ensure all negotiations, contracts and partner collaborations meet legal, ethical and company requirements
• Enable strong communication flow between Sales Market and global functions, representing market needs and driving synergies
• Lead, coach, and develop high‑performing teams, ensuring they have the skills, clarity, and support needed to meet business goals.

WHO YOU’LL WORK WITH

As a Expansion Manager, you will work closely with Sales Market General Manager, Controlling, Leasing, Construction & Facilities, Tech teams and global Expansion functions. You will lead the local Expansion organization and collaborate cross‑functionally to align strategy, execution and outcomes across the market.

WHO YOU ARE

We are looking for people with…

• 5+ years of experience in Expansion, portfolio management or a senior leadership role within a similar function
• Proven ability to lead complex projects and teams in international, matrix organizations
• Strong understanding of expansion strategy, leasing and construction & facilities management
• Strong leadership, stakeholder management and coaching capabilities
• Strategic and analytical mindset with solid financial acumen
• Excellent planning, prioritization and organizational skills
• Fluency in English, written and spoken

And people who are…

• Confident, resilient and comfortable leading through complexity and change
• Communicative and socially confident leaders who build trust and engagement
• Collaborative partners who strengthen cross‑functional teamwork
• Role models of H&M values and leadership principles, with a growth mindset

WHO WE ARE​

H&M Group is a global company of strong fashion brands and ventures. Our goal is to prove that there is no compromise between exceptional design, affordable prices, and sustainable solutions. We want to liberate fashion for the many, and our customers are at the heart of every decision we make.​

We are made up of thousands of passionate and talented colleagues united by our shared culture and values. Together, we want to use our power, our scale, and our knowledge to push the fashion industry towards a more inclusive and sustainable future. ​

WHY YOU’LL LOVE WORKING HERE ​
At H&M Group, we are proud to be a vibrant and welcoming company. We offer our employees attractive benefits with extensive development opportunities around the globe. ​

More specifically, we offer:

• 25% Staff discount on all our H&M Group brands, both in stores and online (H&M, COS, Weekday, Monki, H&M HOME, & Other Stories and ARKET).
• H&M Incentive Program – HIP. Learn more about the program here.
• Private medical and health insurance
• Meal Allowance
• Transportation Allowance
• Baby gift card
• Additional vacation days (Marriage, Paternal, Bereavement)
• Paid Casual Leave
• Birthday Leave (Subject to 1 year of service)
• Long service reward at 10,15 & 20 years anniversary
• Endless career opportunities

JOIN US​

Our uniqueness comes from a combination of many things – our inclusive and collaborative culture, strong values, and opportunities for growth. But most of all, it’s our people who make us who we are.

This is a full-time role based on a local contract in İstanbul, Türkiye. The Expansion Manager reports to General Manager.

If you feel that this is an opportunity that will drive you, please apply with your CV in English no later than 10 May 2026.  Due to data privacy policies, we only accept applications via our career page.

Take the next step in your career with us. The journey starts here.

​*We are committed to a recruitment process that is fair, equitable, and based on competency. We therefore kindly ask you to not attach a cover letter in your application.​