National Sales Manager | Agadir (Morocco)

Supported by a distribution network covering the entire country, integrated logistics resources (warehouses and transport fleet), and a portfolio of recognized brands, the company offers a structured, dynamic environment resolutely focused on performance.

It is now looking for a field sales leader, capable of driving national growth, raising the execution level of the teams, and maximizing the potential of both traditional and modern / GMS channels.

• Your mission:

Reporting to General Management, you play a central role in commercial performance and are responsible for:

• Defining the national sales strategy and objectives
• Managing, structuring, and developing the field sales force
• Developing presence and performance across all distribution channels
• Monitoring profitability indicators, securing margins, and managing customer risk
• Analyzing results, identifying growth drivers, and deploying effective action plans
• Ensuring active market monitoring and contributing to strategic decisions

The profile sought

• Proven experience in FMCG distribution with national responsibility
• Operational mastery of traditional and GMS channels
• Field leadership, results-driven culture, and strong execution ability
• Excellent skills in managing sales teams and negotiation
• Business vision combined with an analytical approach to performance