Channel Partnerships Manager

Own and scale college and university partnerships to drive on-ground activations, lead generation, and enrolments for Kraftshala’s placement-oriented programs. 

Who we’re looking for: We’re looking for a Channel Partnerships Manager who thrives in high-ownership, on-ground roles and already has existing relationships with colleges, universities, and training institutes. This is a zero-fluff role for someone who enjoys opening doors, building partnerships from scratch, and driving real enrolment outcomes.

You should be comfortable operating independently, travelling frequently, and engaging senior stakeholders like TPOs, deans, and faculty to create win-win collaborations.

What the role is about: You’ll build and scale Kraftshala’s offline acquisition engine by forming partnerships with colleges and institutes across India, starting with Delhi NCR. Your work will directly influence lead flow, enrolments, and revenue, making this a core growth role - not a support function.

Why you should apply:

• Opportunity to build a partnerships channel from scratch and scale it nationally
  

  
  

• Clear linkage between your work and enrolment/revenue outcomes
  

  
  

• Direct exposure to senior leadership on GTM decisions

  
  

About us: Kraftshala is India’s largest higher-education institution in terms of marketing placements, with a 94% placement rates, and we are gunning to become the world’s largest career launchpad, across domains.

We’re backed by a number of eminent investors including ex-unicorn startup founders and CXOs of global giants like RedBus, NoBroker, Nestlé, and Performics.

The Channel Partnerships Manager will own on-ground partnerships with colleges, universities, and training institutes to drive awareness and enrolments for Kraftshala’s placement-oriented programs. This is a field-heavy, individual contributor role requiring frequent travel, strong stakeholder management, and sharp execution.

While the initial focus will be Delhi NCR, deployment will be opportunity-led with pan-India scope over time.

Specific Responsibilities & Metrics:

• Build and manage institutional partnerships. Metrics to measure: Number of active college/institute partnerships; depth of engagement per partner; repeat collaborations
  

  
  

• Plan and execute on-ground seminars, workshops, and events.Metrics to measure: Number of events conducted; attendance quality; lead yield per event
  

  
  

• Generate and hand over qualified leads to the Admissions team. Metrics to measure: Leads generated; lead qualification rate; successful handover and follow-through
  

  
  

• Own relationships with TPOs, deans, and faculty stakeholders. Metrics to measure: Stakeholder responsiveness; partnership longevity; referral introductions
  

  
  

• Track performance and pipeline using CRM tools. Metrics to measure: CRM hygiene; reporting accuracy;