Performance and Media Buyer Executive

• Plan and execute paid media campaigns across Meta, Google, TikTok, programmatic, and other relevant channels
  

  
  

• Manage and allocate budgets to meet CPA and CPM targets
  

  
  

• Conduct audience research, segmentation, and targeting to maximize campaign relevance
  

  
  

• Monitor campaign performance daily and implement real-time optimizations
  

  
  

• Negotiate and manage media placements with publishers, networks, and ad platforms
  

  
  

• Manage and optimize programmatic advertising using Google Ad Manager and Prebid
  

  
  

• Ensure proper ad tag implementation and troubleshoot issues across web, app, and CTV platforms
  

  
  

• Monitor key metrics (CPM, fill rate, view ability) and deliver regular performance reports to internal stakeholders
  

  
  

• Oversee monetization on YouTube AdSense, Facebook In-Stream Ads, TikTok Pulse, and Snapchat Partner Program
  

  
  

• Support video ad serving for Smashi TV (CTV, live streams, and VOD) via SpringServe or similar platforms
  

  
  

• Align ad delivery strategies with editorial and commercial goals in collaboration with content and sales teams
  

  
  

• Identify target audiences and ensure the right channels and content mix for each campaign
  

  
  

• Identify and propose new monetization opportunities across digital inventory
  

  
  

• Stay up to date with industry trends and explore new tools and platforms to drive incremental revenue
  

  
  

• 1–3 years of experience in Media Buying, Ad Operations, or Digital Advertising., preferably within a digital media or publishing environment.
  
• Solid knowledge of Google Ad Manager, Prebid, and the programmatic ecosystem.
  
• Familiarity with social media monetization tools and platform dashboards (YouTube Studio, Meta Creator Studio, TikTok Ads Manager, etc.).
  
• Experience with mobile ad serving and mobile measurement partners (MMPs).
  
• Understanding of ad tag structures, basic HTML, and ad troubleshooting tools.
  
• Strong analytical mindset with excellent Excel and data interpretation skills.
  
• Organized, dependable, and solutions-oriented with strong attention to detail.
  
• Excellent verbal and written communication in both English and Arabic.
  
• Comfortable working in a fast-paced environment and managing multiple priorities.
  

• Smooth and efficient execution of ad campaigns across all platforms.
  
• Improved fill rates and monetization KPIs across priority channels.
  
• Strong cross-department collaboration and communication.
  
• Identified and initiated at least one new monetization opportunity or process improvement.
  

ABOUT AUGUSTUS

The consumption of media is ever present, yet the mediums and the means are ever evolving. We are a ‘New Media’ company, born in one of the most dynamic and vibrant cities in the Middle East. Our vision is to establish and maintain a ‘New Order’ of media advertising with data and content at the heart of everything we do.

Augustus is a Middle Eastern digital media company based in Dubai, Cairo and Riyadh and has been designed to adapt and evolve to this perpetually changing media environment. Our mission is to be the ‘New Media’ company of choice in the Middle East by generating profitable growth through innovation and breaking the mold in marketing communications.

VALUES

We understand that achieving our mission is based upon strong values and we have identified

three that sit right at our core.

• Ingenuity: There is a bit of genius in everything we do. We take pride in our creative originality.